Ever Real Estate Investor that does Real Estate Marketing via direct mail knows that the list is the most important thing in your campaign. Pick the wrong list and your whole mailing will suffer. You may have written a masterful sales letter, but put in the wrong hands, it's just trash.
    When I prepare a mail campaign I don't buy my list...
What? You say.
Thanks right, I don't buy my list. I have bird dogs find the list for me. This is the single thing in your campaign that could sky rocket your success with direct mail.

    It'll be more work, but I can assure you, this is the hottest list around right now. There is no list hotter than vacant houses. Period. A house that is vacant and hopefully rundown is what you are looking for in this business.

Here is how I do it.
1. I run an ad on Craigslist for bird dogs.
2. I give them a short form to fill out with all the info I need.
3. I mail Yellow Letters all the leads I get from my bird dogs.
4. If I get letters back in the mail, I forward those to my skip tracer how WILL find them.

That's it. if you are looking for an edge or new Real Estate Marketing Ideas, give this a try.

To your success,
   

 
 

    I am a huge fan of direct mail. I think right now may be the best time to buy houses using direct mail. Most sellers in this "turned upside down market" won't be actively looking for you to buy there house. They will stick there heads in the sand and wait for that miracle to happen. That miracle is your letter. If you can stand out from the rest of everybody else mailing letters, than you can win at the direct mail game ,which leads me to my point. I have found what I believe to be one of the best ways to get that seller calling you.

yellow letters
check it out..
this little letter is awesome.